Casio survival in the market is a great example of innovation and perseverance
Casio is a brand which is highly popular among the masses around the world and it has its own identity that stands tall and strong. Despite the introduction of smartphone and other wearable electronic gadget, Casio has been able to survive so long. It has produced the watch model such as Casio G shock, Baby G, Edifice, Pro Trek and so on which still sell like a hot cake. Casio has managed to survive and hold a special place in the heart of the watch lover because it always comes up with creative innovative features in their watches.
G shock is a revolutionary model
Casio prefers to keep its models cheap and offer some cosmetic or incremental advances to its products. Casio G shock has been one of its most expensive models, however, most of them come in and under $200. It very successful watch which has been widely imitated but never fully replicated. Casio G shock Watch Sale in UK entice many watch lover towards it. It is a tough watch with a sporty look. It provides 10 bar protection and resistance which means it is quite tough and strong which makes it one of the durable and long life watch. Atgkart is a very popular site in UK who is trusted online seller of Casio watches as well as DSLR Camera, camera lenses, mobile phone etc. G shock other features include stopwatch, altimeter etc. Its “Triple 10” development concept such as 10-meter shock resistance, 10 bar water resistance (100 meters) and 10 year battery life have been a revolutionary concept in the watch world.
Baby G is well appreciated by the female watch lover
Casio then comes up with Baby G, which is design, especially for girls. It great features accompanied by various color that attracts the onlooker and gives it a feminine look. It still holds the same durability and longevity that other G-shock watches provide. Casio targeted the female customer by introducing Baby G and remain very successful to woo them.
Other models such Pro Trek and Edifice also have immense demand. The purpose of all these watches is to give the customer a perfect watch various perspective and under reasonable price segment which is one of the USP of Casio brand and its top reason to survive in the market for so long.
It is also noteworthy that Casio has brought forth several innovations to make you go crazy. Later models of the watch which I owned ten years ago now have better batteries and solar recharging, atomic clock syncing, a combination of digital/analog displays and several other features all at very reasonable price.
By and large, Casio is one of the trusted brand and the watch lovers around the globe are hugely satisfied with the product Casio has provided them so far. And the company too has taken care of every need of the consumer as far as their love towards high-end watch is concern. This is one of the reasons of their survival despite several odds in the market.